A change is coming to the corporate world in terms of photography.
Businesses are moving away from stock photography for their websites and marketing materials, and corporate head shots are also getting a makeover.
The new chapter for head shots is to have them look and feel more personable.
From a marketing standpoint, you want to know whom you’re going to work with when you look at a photo of someone. You don’t want to see a person standing or sitting in front of a sterile blue or stark white pop-up background, for instance. Nothing stiff or stale. You also don’t want to see a low quality selfie taken with a phone. There’s nothing professional about that.
This morning, I photographed these two men in the lobby of a hotel.
This is what it entailed: They brought their morning coffee, their smart phones, a newspaper, printed workflows and a pen. Then they chatted with each other across the table.
The result: relaxed and natural head shots.
By the way, this was my other view: a cute little girl playing with my iPad!
My littlest monkey came with me to this super short shoot. (Can you say that 10 times fast?!!) I am the luckiest girl to get kisses during the shoot and get to hold her hand afterwards. 🙂
